As I finished this reading, I initially thought, "Well, all of this is pretty common sense," but then quickly realized that I had forgotten a lot of this advice myself. It made me reflect on real-life situations where I have encountered such problems. The most recent one was during my job search. We've all been there: seeing a job listing on a job site, then quickly Googling the company and visiting their website to get a feel for what they're about. This often leads to a familiar scenario: the position listed is something I'm interested in, but it's hard to take the company seriously as a design studio if their website is... well, crap. I'm sorry to say that this happened more often than I was expecting.
It only makes sense that those hiring us will judge us in the same way. Most of the time, if not always, they will never have met us before or had any interaction with us. So, their first experience "experiencing" us is through our website. I can imagine "meeting" us this way for the first time; it would help if our website was clean, calm, and organized to clear up the fog of the hundreds of emails they receive from designers trying to get them to view their portfolios.

To form you're own thoughts you can find the full article here.
Back to Top